DIGITAL MARKETING

Digital marketing promotes products or services through online channels like social media, SEO, email, and websites. It drives brand awareness, engagement, and sales using targeted, data-driven strategies.

1 / 15

What does SEO stand for?

2 / 15

Which platform is commonly used for professional B2B marketing?

3 / 15

Which of these is a Google-owned tool to check website traffic?

4 / 15

What type of content does YouTube primarily promote?

5 / 15

Which of the following is a paid advertising platform?

6 / 15

What is a good CTR (Click-Through Rate) in email marketing?

7 / 15

Which keyword match type shows ads only when the exact keyword is searched?

8 / 15

What is the purpose of a landing page?

9 / 15

What does the Facebook Pixel track?

10 / 15

Which metric shows how often people leave your site after viewing only one page?

11 / 15

Which metric is most important when analyzing ROAS (Return on Ad Spend)?

12 / 15

In SEO, what does canonicalization help prevent?

13 / 15

Which algorithm update by Google focused on improving helpful content?

14 / 15

What’s the main goal of a lookalike audience on Facebook Ads?

15 / 15

What does A/B testing typically compare in digital marketing?

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